We are a food brokering company that promotes a wide range of certified organic and natural foods across the Middle East and North Africa, "MENA" region.

We market and sell foods that we would bring home to our families, produced by smaller, family owned businesses with traditional or artisanal productions who are probably inexperienced in dealing with these export markets. Our main focus lies in aligning and matching our vendors with the right international sales channels, such as distributors, food service companies or sometimes directly to the supermarket or restaurant chains, in order to create long-lasting relationships that make a difference and continue to grow.

On the other hand, we also constantly follow up with this region's new trends and its stakeholders, to match them with the best organic/natural brand owners or private label producers. This two sided approach is often necessary to find the correct synergies between more than one brand owner/producer and the foreign buyers before the financially feasible export on both sides can occur. Therefore, it is thanks to both our contacts locally and in the MENA region, that we can help companies reduce the common export hurdles and increase their business volumes.

With the increasing demand for Organic and Natural products in the MENA region, we are committed to creating the most rewarding value chain possible for all stakeholders - from producers to consumers.